Follow my journey.
English
日本語 / Japanese
About Me
Analytics professional with a global career spanning market research, data insights, and decision-making support. I bring together a love for aviation, travel, and mobility with a technical background as a former motorsport data/performance engineer.
Currently @Craft-Bamboo Racing, formerly WealthPark, S&P Global Mobility (IHS Markit), Servus Japan, etc.
Specialties: team management, market research, analytics storytelling, travel planning, itinerary design, motorsport data analysis, and motorsport/experiential marketing.
Interests: aviation, airline, travel, motorsport, and how technology and data transform the way we move through the world.


Growing up between Tokyo, New Zealand, and Canada, Star Alliance was simply the default. Air New Zealand, Air Canada, ANA — that was the world I knew. It wasn't until I returned to Japan and started working that I began thinking about building my own status, and discovered what was waiting on the other side with JAL and oneworld. This is the full story of my airline loyalty journey, from the status run year of 2018 through COVID extensions, re-qualifications, and a world tour built around oneworld emerald. Where it stands today, and where it's headed.